About us
A Swiss company, two business cultures.
Leadr GmbH is based in Basel. We help French and Swiss companies grow in a new market, with one conviction: a commercial presence is built on results, not promises.
CEO
Luc Rohmer
Luc Rohmer is CEO of Leadr. A business owner himself, he knows from the inside the decisions a company head makes every day: where to invest, whom to hire, whom to trust. That is what allows him to speak to his counterparts as an equal, on both sides of the border, and to connect business leaders who have real reasons to meet.
Background
Experience built between France and Switzerland.
Why Leadr? Because good companies often fail on the other side of the border for the wrong reasons: an overlooked standard, the wrong contact, a misunderstood custom. Leadr exists to spare them these mistakes.
Business owner and connector of business leaders
Several companies run in France and in Switzerland, across different sectors. Running your own businesses gives you a leader-to-leader understanding: the same trade-offs, the same constraints, the same lack of time. Over the years, Luc has become the person his professional circle turns to for knowing who to introduce to whom. Today, that is the heart of Leadr's work.
CCI France Suisse, Basel business centre
One year with the CCI France Suisse to set up and open its business centre in Basel: a place where French companies establishing themselves in Switzerland can register their address, work and meet the business community at events. An experience that built a network across the whole of Switzerland.
EuroAirport Basel-Mulhouse, sales manager
Two years revitalising the commercial activity of the binational airport: finding clients in Switzerland, France and Germany, and filling rooms, spaces and conferences with institutional and private events.
Content creation and marketing
Years spent building brands and audiences, which shaped one conviction: in a new market, the first thing to win is trust.
Our role
Your team on the ground, without having to hire it.
For our clients, Leadr is a permanent point of contact in the target market. A question about a standard, a text, a contact to identify: you ask us, we come back with a precise answer.
When it is time to meet the right people, our network makes the difference.
Our network
The right specialists, at the right time.
Fiduciaries and notaries, banks, lawyers, HR and recruitment specialists, chambers of commerce and economic development agencies.
For interim management, Leadr also relies on a strategic partnership with a specialist firm established in Switzerland.
We do not name them here: we introduce them to you when your project needs them.
Our commitments
Three things we do not compromise on.
Candour
If your project has no place in the target market, we tell you at the first meeting.
Precision
Information checked at the source and contacts chosen one by one, never mass prospecting.
Discretion
Your projects are strategic. They remain confidential, before, during and after.
Let us get to know each other.
The simplest way is still to talk it through.
Introductory call, no commitment. You choose your slot.